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Sharing my brain-dumps on product strategy, design systems, and the intersection of human psychology and technology.

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Featured
Dec 23, 2025 3m read

A Product Launch Isn’t an End — It’s a Beginning

AKA: The Moment You Realize the Real Work Has Just Started

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Where product vision meets engineering execution
Aug 11, 2025 4min

"This is Technically Complex": How to Work Better with Your Engineers

Where product vision meets engineering execution.

That moment every creator knows: a mix of pride in what you've built and the nervous hope that others will see its value, too.
Aug 9, 2025 4min

Will They Pay for It?

How to Validate Your Product Idea and Avoid Building a Flop

An architect building a model mansion.
Aug 8, 2025 5min

From Napkin Sketch to Interactive Prototype (With Fewer Tears Along the Way)

The Power of Prototyping and Wireframing

Finding the right problem will lead you to treasure.
Aug 6, 2025 4min

Stop Solving Problems That Don’t Exist

A Guide to Effective Market & User Research

A drawing of a man in front of a glowing lightbulb. Next to him are the words "Beyond the Lightbulb Moment: Crafting a Product Strategy that Doesn't Flop"
Aug 5, 2025 4min

Beyond the Lightbulb Moment (and Other Household Hazards)

Crafting a Product Strategy That Doesn’t Flop

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